Blogging, Blogging Podcast

121 How To Build A Community Around Your Blog

By Leslie Samuel

Are you just building a blog or are you building something MORE?

Do your blog readers, podcast listeners and video watchers feel as if they are part of something BIGGER?

Are you building a community around your blog?

Listen to This Episode

If not, you better listen to this podcast, because it can change everything you do, and the impact you are able to have. Remember, it's not just about creating content. It's about inspiring others and CHANGING THE WORLD, so lets do this!

Inside This Episode

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I remember the first time I felt a part of an online community. Yes, there was a leader, but there was also interaction among the members of that community. I felt a part of something bigger and that there were others on this journey with me. To be honest, I don't know if I would be still blogging today if that weren't the case.

In this episode, I share ten tips (and maybe even one bonus) that I have seen work VERY well when it comes to building a community around your blog. Those ten tips are:

  1. Start with WHY and SHARE that why.
  2. Communicate with your audience
  3. Be one of them
  4. Get to know the INDIVIDUALS of your community
  5. Start a conversation and keep it going.
  6. Make your content EASY to share
  7. Use commenting plugins like Disqus or LiveFyre
  8. Use Social Media Platforms that allow members of your community to connect.
  9. Use Google Plus Hangouts
  10. Do unexpected nice things
  11. Bonus – You're just gonna have to listen for this one.

I'm confident that if you were to take action on these tips, you will be building something that's bigger than just a blog. You will be building a community, and that's what it's all about.


  • We are still on for August 1, with the switching of Become A Blogger to a multi-author blog with some great content from some great members of the Become A Blogger Community. In this episode, I share some of the titles of articles that have been submitted. We're making GREAT progress and are VERY excited. Stay tuned . . .
  • I'm planning on doing a Google Plus Hangout soon. It will probably be next week Thursday. Stay tuned for more details.

Listener Questions

  • Carey Green from Christian Home and Family called in to ask about how in the world I'm able to have balance with all of the different things that I'm doing. In the episode, I share 5 concrete tips that I've implemented to make this happen.

If you have questions, comments or suggestions for the show, feel free to call the hotline at (888) 835 – 2414

Question for You: What tip do you have for building an online community with your blog?

Resources Mentioned


Some people just love being able to read along with interviews, or they might just prefer to skip the audio completely and just read through the transcript. Hey, if that’s what floats your boat, it is all good. Here’s the transcript just for you :)

Click Here to Download Transcript

About The Podcast

Learning With Leslie

Learning With Leslie is a podcast dedicated to helping you build a business around a blog. No, not one of those blogs that will fall by the wayside when Google has a mood swing, but one that will thrive no matter what gets thrown at it.

I share tips and strategies that I’ve learnt building blogs since 2008 and interview experts who are knowledgable about various aspects of blogging so that we can learn from their experiences.

If you’re a blogger, thinking about becoming a blogger (pun intended) or are not even sure if blogging is right for you, go ahead and tune in to see what this blogging thing is all about.

How to Subscribe To The Show

  1. Hey Leslie!

    I just finished listening to this one on a run. (More like a shuffle and wheeze)

    Anyway – You said something on this episode that I have a follow-up question on. The part about getting members of your community to interact with each other.

    I’ve noticed that the audiences of some of the best online communities regularly respond to each other and converse in the comments – not just with the blogger.

    Other than having a “friendly” comment plugin and encouraging them to – do you have any more tips on how to encourage members of your audience to interact with each other more?

    Thanks much!

    1. SWEET. Thanks for taking me on your shuffle and wheeze. Makes me feel much better because I didn’t actually get out on my run this morning. Now I know at least my voice did. That should count for something, lol.

      To answer your question, here are a few things that I’ve done:

      1. Build an actual community on Google Plus.

      2. I talk about members regularly on my podcast, so that listeners can know that it’s not just about me and them. There are others.
      3. I actually introduce some members to other members when I get a chance to do so.
      4. When you do things like Hangouts, don’t make it all about you asking questions and giving advice. Have them interact with each other.
      5. Linking to people’s blogs. I think that’s huge. By doing that, members of the community can actually go to other blogs and check them out some more.

      It’s all about letting people know that it’s not only OK, but that you WANT them to do it. Communicating that can be powerful.

      I’m sure there are many other things that can be done, but these are some that I’ve tried.

    2. Yeah – we’ll count your voice going on my run as half-credit. 🙂

      Great suggestions. I’m hoping you have a podcast on how to effectively create community on G+. I’m off to search for it.

      Thanks, Leslie.

    3. That’s a great idea for a podcast episode. I’m actually still trying to decide what our Hangout next week will be about. I might go with that. We’ll see.

  2. Hi Leslie, contrats on starting your new PhD program!!! Glad you won’t be dissecting frogs.

  3. These are some very good tips here. I remember my wrestle with either Diqus or LiveFyre. lol. I switched back and forth between the two at least 2 to 3 times. I ended up going with Disqus.

    1. Yep, they both have pros and cons. I’m sticking with Disqus for now. I also like that it shows other content at the bottom. That’s pretty sleek.

  4. Hi Les, nice post with good points. Yes, it takes time to get people to comment but it’s important that you are taking the initiative. Right now, I’m a bit exhausted and take it easy to regain inspiration. I’m just tired of the constant disagreements between people, if I had a choice I would just leave to a quiet tranquil place where I could be myself instead of being a poppet.

    Last week I just launched my very first podcast talking about “The Difference between a Producer and an Arranger”. However I feel there wasn’t much response, except for a few loyal fans.

    Last month I launched my first affiliate campaign with Clickbank. I also wrote my first review about one of the products I sell. Nobody has bought anything yet but that’s because I only put these on my resource page. Do you have any suggestions, Les?

    Nice to hear all your new plans, good luck, Hans

    1. Hi Hans,

      Yes, I do have some suggestions. You said that you launched your very first podcast and affiliate campaign. Your very first. In other words, you have no experience with any of those two things. The truth is that experience is the best teacher. My recommendation would be to do your second, and your third, and so on. Try to learn from each one.

      Building a business (online or off) takes A TON of work. It’s not as simple as many people make it out to be. If it were, everybody would be doing it and there would be significantly MORE competition. It needs to be difficult, so that only the strong survive.

      I hear you about wanting to just leave to a quiet tranquil place. That’s easy to do. However, it doesn’t result in anything big until you leave that quiet tranquil place and take action.

      The race is not given to the swift, but to he who endures to the end!

    2. Thanks a lot, Les, for your honest encouragement. You know we all have weak moments, we’re human after all. Keep in touch, Hans

    3. Yes indeed. We ALL do. I can’t say that I haven’t ever felt like giving up. I definitely have, but we’ve gotta keep on moving forward.

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