Blogging Podcast, Interviews, Social Media

173 Finally – A Pinterest Strategy That Makes Sense – with Lauren Greutman

By Leslie Samuel

Who: Lauren Greutman
Blog #1: I Am That Lady
Blog #2: Mark And Lauren G
Consulting: Pinning Strategy

Right Click To Download the Pinterest Action Sheet

I'm on Pinterest, but I have to be honest – I didn't get it.

I've seen that there are a bunch of people getting a ton of traffic from Pinterest, but how can it help me?

Well, if you've asked these questions before, you're questions are about to be answered.

Listen to This Episode

Inside This Interview

Whenever I have someone on this show more than once, you know it's because they've got something special. That's definitely the case for Lauren Greutman from I Am That Lady.

In our previous interview, she really offered a ton of value teaching us how to land media exposure for our blogs.

Well, a few days ago, I say something she posted in a private Facebook Group we're a part of.

In that post, she spoke about a very specific Pinterest Strategy she used that caused her Pinterest traffic to look like this:

Change in Pinterest Traffic after using her strategy

Can you see why I had to get her on here?

It's like from one day to the next, Pinterest became alive for her.

It's obvious that she gets something that I have no clue about, and you know – she definitely over delivers in this interview.

Finally – A Pinterest Strategy That Makes Sense – with Lauren Greutman

In this interview, Lauren Reveals:

  • Whether Pinterest can work for bloggers outside of niches like DIY, recipes and all that stuff
  • How to rotate boards for maximum effectiveness
  • How using Group boards can really help drive traffic
  • How to find the right group boards
  • How often she posts on Pinterest
  • How she tracks her Pinterest activity to see what's working
  • How you can use Pinterest parties to boost traffic quickly

She also went into detail about how she organizes her Pinterest boards and pins and when I saw her page, it all made sense.

Check it out for yourself (click on “see on Pinterest”):

Visit Lauren {I am THAT lady}'s profile on Pinterest.

I can now say that after doing this interview – I GET IT. FINALLY! Not only do I finally get it.

I decided to take action and reorganize my Pinterest Page. Check that one out too (and follow me).

Visit Leslie Samuel's profile on Pinterest.

So, if you're already on Pinterest or have been wondering how you can use Pinterest to drive (or increase) traffic to your blog, sit back, relax, listen to this interview.

Then, when you're done, lets go out there and Rock the world of Pinterest together 🙂

Resources Mentioned


Some people prefer to read along with the podcast episode. Others actually prefer to read than listen. If you are one of those people, not to worry. I've got a transcript right here for you 🙂

Click here to download transcript

About The Podcast

Learning With Leslie

Learning With Leslie is a podcast dedicated to helping you build a business around a blog. No, not one of those blogs that will fall by the wayside when Google has a mood swing, but one that will thrive no matter what gets thrown at it.

I share tips and strategies that I’ve learnt building blogs since 2008 and interview experts who are knowledgable about various aspects of blogging so that we can learn from their experiences.

If you’re a blogger, thinking about becoming a blogger (pun intended) or are not even sure if blogging is right for you, go ahead and tune in to see what this blogging thing is all about.

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  1. Leslie, I noticed that when I pin your infographics, I get tons of followers, so I was surprised to learn that you weren’t a big Pinterest user but I can see how this will be very beneficial to become a blogger. Thanks for a great post.

  2. Hey Leslie, thanks for such a great podcast! I’ve had some arbitrary success on my first blog through Pinterest. I’ve barely written anything in the past few months on this particular blog and my traffic is still holding consistent, almost all from one particular pin. It blows me away! Your interview with Lauren was perfect for me as I launch my new blog. Like she said towards the end, just pinning can lead to traffic generation, but I loved the tips about group boards… I had no idea!! And the 8 and 2 rule is awesome! I think she is totally right, too. A lot of non-food or non-diy blogs don’t take advantage of how awesome pinterest is yet…. Making infographics for your posts goes a long way on pinterest (especially since competition is relatively low right now for other niches)!

    1. Glad to hear you enjoyed the interview and got so much value from it. Yep, Pinterest is obviously hot stuff right now and I look forward to exploring it even more.

  3. Pinterest is hands down my #1 traffic source. I utilize group boards, viraltag, ahalogy, Pin Parties, and extensive spreadsheets as well and have found a great amount of success over the last 2 years. You think 20 pins a day is a lot?? I strive for 40-50 and have had no complaints at all. Pinterest is turning into Twitter, in the sense that the life of a pin is so short. So many people are following so many other people that it’s impossible for them to see every single pin, so pinning frequent, quality content is probably the best bet.

    1. You and me both Leslie. So the question is since we can’t get into either of these, what is the next best tool?

  4. I don t agree that you can t pin your own stuff many pinners don t click through to the origins of the pin they are pinning. So saying you don t follow someone who pins there own images doesn t make sense.

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