According to Techcrunch, Google+ is the walking dead. Vic Gundotra, the head guy over at Google+, retired, and over 1000 people who were working on G+ got transferred to other departments.

Of course, this has a bunch of people speculating about the future of Google+. Now, I seriously don’t think G+ is going anywhere. However, we (you and I) have no control over what happens there.

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Facebook algorithms have recently changed in a way that negatively affects business owners who have been actively engaged on their platform.

The fact is this – Facebook, Twitter and Google+ are platforms that we ultimately have no control over. Their goal is to make sure their business survives.

Sometimes this works in our favor, other times it doesn’t. What you and I have control over are the platforms that WE build.

So in this episode, I go over some tips to help us all navigate this blogging business world in a way that our success is not determined by their platforms.

Listener Question

How to Facebook, Twitter, Google Proof Your Blogging Business
How to Facebook, Twitter, Google Proof Your Blogging Business

Before getting into the content I answer a question called into the hotline by Teresa Randolf. She’s an eBay seller who wants to start a podcast. She asks the following question:

How do you deal with people who leave negative comments or feedback about what you do?

I answer her question in this episode.

Major Points

  • Understand that you have no ultimate control over Facebook, Twitter, Google, Pinterest or any other social network
  • Understand that the only platform you have full control of is the platform that YOU build
  • Build your Email list.
  • Direct everyone to your list
  • Diversify your efforts
  • Backup everything regularly
  • Go from 10 to 100 to 1,000 to 10,000 to 100,000

What do I mean by all of that? Well go ahead and have a listen to the episode and you’ll see 🙂

Transcript

Some people prefer to read along with the podcast episode. Others actually prefer to read than listen. If you are one of those people, not to worry. I've got a transcript right here for you 🙂

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About The Podcast

Learning With Leslie

Learning With Leslie is a podcast dedicated to helping you build a business around a blog. No, not one of those blogs that will fall by the wayside when Google has a mood swing, but one that will thrive no matter what gets thrown at it.

I share tips and strategies that I’ve learnt building blogs since 2008 and interview experts who are knowledgable about various aspects of blogging so that we can learn from their experiences.

If you’re a blogger, thinking about becoming a blogger (pun intended) or are not even sure if blogging is right for you, go ahead and tune in to see what this blogging thing is all about.

 

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About the Author Leslie Samuel


Leslie Samuel a business coach for high-performing entrepreneurs. As the host of the Leslie Samuel Show, he teaches how to build an online business. "Changing the world one post at a time” is the mission he strives towards. As a former university professor, he has a passion for education. He's the founder of Interactive Biology, a blog and YouTube channel dedicated to making biology fun for students and teachers. As the head of training for the Social Media Marketing Society, he helps social media marketers get the training they need to stay on the leading edge of social media.

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