There are A LOT of blogs on the internet today. Seriously, it seems like everybody and their mothers are blogging.

So, if you're going to start a blog today, you can't just throw anything out there. Well, I guess you can, but if you really want to Create Content that will Inspire Others and even Change The World, you've gotta come correct.

Listen to This Episode

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Strong FoundationThere are some Key mistakes that I see beginning bloggers make and I wanted to provide 5 tips for anyone starting a blog, so that they can set a firm foundation to build their Blogging Empire (muhahahaaa).

Actually, these tips can help you even if you've been blogging for years. The truth is, I've only recently started to implement some of them, and it has been extremely helpful.

What are the 5 Tips? I'm Glad you asked, because that's exactly what I talk about in this podcast episode.

Tip #1: Blog about something you are passionate about or can be passionate about. I know, you've heard me say this over and over, but it's SOOOO true. If you want motivation to make it through the hard times, choose passion!

Tip #2: Choose a specific niche and then niche it down even further.  In the episode, I give you examples that illustrate how I've done this so that you can apply the same principles I've applied.

Tip #3: Have a Unique Selling Proposition. How do you make your blog stand out? Listen to how I've done it so that you can apply the same concepts.

Tip #4. Write down your Customer Avatar. In the episode, I share my Customer Avatar in the form of a story I created. You just may be surprised at how DETAILED I get about my customer avatar.

Tip #5. Everything You Do should Focus on the Above Mentioned tips. Yes everything – from your content to your marketing, it should all form one comprehensive picture.

If you can do these five things, you can set a firm foundation for your blog. Of course, just reading them won't do it justice. You've got to listen to the podcast to get the juicy details. So what are you waiting for?

Your Comments:

Today's question is simple – what is your Unique Selling Proposition? Yes, I've asked this before, but I think it's so important that I'm asking it again. Let me know in the comments below.


Some people prefer to read along with the podcast episode. Others actually prefer to read than listen. If you are one of those people, not to worry. I’ve got a transcript right here for you 🙂

Click here to download transcript.

Resources Mentioned

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About the Author Leslie Samuel

Leslie Samuel a business coach for high-performing entrepreneurs. As the host of the Leslie Samuel Show, he teaches how to build an online business. "Changing the world one post at a time” is the mission he strives towards. As a former university professor, he has a passion for education. He's the founder of Interactive Biology, a blog and YouTube channel dedicated to making biology fun for students and teachers. As the head of training for the Social Media Marketing Society, he helps social media marketers get the training they need to stay on the leading edge of social media.

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